You'll notice we spell it Nannie's.
It's intentional. Just like everything we do.
This Isn't How Most
Agencies Work.
Most nanny agencies act as a matchmaker. They introduce you to a caregiver, collect a placement fee, and move on. But what about what happens next?! Employment, payroll, taxes, the liability... this all becomes your problem.
Nurturing Nannies is built differently. We don't just find your Nannie. We employ them. Here's exactly what that means for your family.
What We Believe
We believe childcare is a profession, not a side job, that deserves ethical pay, legal protection, and professional standards.
That means paying caregivers legally and ethically, not cutting into their hourly rate or asking families to shoulder hidden responsibilities. When nannies are protected, respected, and paid fairly, they show up as professionals and they stay.
We believe safety is non negotiable for everyone involved. Families deserve to know who is coming into their home, and caregivers deserve to work in environments where expectations are clear and support is built in. Thorough screening, ongoing oversight, and clear boundaries protect both sides.
We believe transparency builds trust. From pricing to payroll to expectations, there should be no fine print and no surprises. Families should always understand what they are paying for, and caregivers should always understand how they are supported.
And we believe the best care comes from people who choose this work on purpose. By empowering passionate, career focused nannies with structure, protection, and respect, we create placements that last and relationships that thrive.
We are committed to raising the standard of in home childcare by building systems that protect families, empower caregivers, and treat this work with the professionalism it deserves.
How We Do it Differently
You'll notice we spell it Nannie. It's intentional. Because everything we do here is.
We Are The Legal Employer
We take on the "Admin Burden" so you don’t have to. We handle the payroll, the taxes, and the W2s.
Ethical Pay Models
Unlike some franchise employment agencies that skim from a nannie's hourly wage, our nannies keep 100% of their negotiated professional rate. Attracting professional nannies or often "Career Nannies" who stay longer and take their job seriously.
Full Protection
We handle the workplace risk. While others leave you liable for injuries and unemployment, we cover Workers’ Comp, Unemployment and Liability insurance for you.
Feature | Nurturing Nannies (We Employ) | Other Agency's (Referral/You Employ) | DIY Approach (You Employ) |
|---|---|---|---|
ESST/Sick Time | INCLUDED | Added Expense | Added Expense |
PTO | 2 Weeks INCLUDED | Added Expense | Added Expense |
Start Up Fees | $888 | $199-$500 + Deposit | $0 |
Admin Burden | Zero! | Moderate | Extreme (Like a 2nd job) |
Backup Care | Provided | Unsure | YOU |
Workplace Risk | COVERED | YOU are Liable | YOU |
Payroll & W2s | INCLUDED | YOU manage 100% | YOU |
Taxes & Insurance | INCLUDED | YOU+15-20+% | YOU +15-20+% |
Placement Fees | INCLUDED | $3,000 - $10,000+ | $0 |
Vetting | INCLUDED - 12 Step Process | YOU & Agency | YOU |
Hiring Labor | 2 - 6 hours of your time. | 10 – 20+ hours of your time. | 40 – 80+ hours of your time |
Legal Employer | US | YOU | YOU |
The "Surprise" Factor | Zero, No Surprise Fee | High - You Pay | High - You Pay |
Nannie Retention | HIGH | MODERATE - LOW | Unpredictable |
Worker’s Comp & Liability | We Cover | YOU, added expense | YOU, added expense |
Tax & Payroll Admin | INCLUDED | YOU | YOU |
Retirement Perks | Included (mid - late 2026) | Not Offered | None |
MN Paid Leave | INCLUDED | YOU | YOU |
Click HERE to view our pricing.
About The Founder
Hi! I’m Rachel Tepley, the founder of Nurturing Nannies. I’ve worked in the childcare industry for over 24 years, primarily as a professional nannie supporting families across every stage of life. Time and time again, I heard parents say, “If only we could duplicate you.” So I did the next best thing... I built an agency to help families find caregivers who bring that same level of trust, connection, and care into their homes. And now, I’m just as passionate about sharing everything I’ve learned with the incredible nannies I work with, helping them grow, feel supported, and build lasting careers in this meaningful profession.
I launched Nurturing Nannies in 2022 with a mission to create thoughtful, values-aligned matches. As I listened closely to what families and nannies needed most, I was inspired to evolve the agency into what it is today: a full-service, employment-based model that takes the stress out of taxes, payroll, and contracts for families while providing greater support and stability for the nannies we represent.
Every caregiver we place is carefully chosen for their professionalism, warmth, and alignment with your family’s values. Whether you need a full-time nannie, sitter, or event childcare, we’re here to support you every step of the way.
At Nurturing Nannies, we believe in building lasting relationships based on trust, communication, and exceptional care. We’re honored to be part of your family’s journey.
Welcome to a new standard in childcare.
